An existing client came to us wanting to create a new brand that reflected their lifelong passion for flowers, flower arranging, and floristry. The brand name was Wonder Bloom. We spent time consulting with the client, discussing options, exploring how to develop a neutral yet evocative logo from the initials WB, and how best to incorporate the flowers that were essential to bringing this brand to life.

The end result is a black and white logo that lets the colourful and varied displays Wonder Bloom creates really glow – showcasing the wonderful creativity while maintaining consistent brand positioning. This was a considered choice.

Always easy to work with and great fun, we really enjoyed collaborating on this one.

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