J’s Pharmacy & Friary Pharmacy

Logo Development & Brand Identity

Both J’s Pharmacy and Friary Pharmacy are independent NHS community pharmacies, serving the people of Slough and Windsor. We had worked with the business owner over a decade ago on their original branding, so it was a real pleasure to be asked back as the business continued to grow.

It was important from the outset to maintain the independent feel of these pharmacies. They are well known locally and play a trusted role in their communities, so any design updates needed to respect that familiarity while bringing a sense of progression.

JUST THE TONIC

After consultation, we developed distinct designs for each. Friary Pharmacy’s new logo draws on its Windsor location, incorporating the round tower, a well known and immediately recognisable feature of Windsor castle itselfFor J’s Pharmacy, we created a more contemporary interpretation of the traditional carboy – long associated with chemists, giving it a fresh but familiar look.

Each identity was then adapted for use across key applications, from storefront signage to digital, ensuring consistency and clarity wherever the brand appears.

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