Metro Storage

Print Design for Local Promotions

Metro Storage is a family-run business, owned by brothers Angus and Simon, offering secure and flexible self storage across Central London since 1998. With locations in Islington, Bayswater, Pimlico and Victoria, their units come in a range of sizes and are designed to be accessible, affordable and hassle-free.

We were asked to support with promotional materials for a series of door drops in the neighbourhoods surrounding Metro’s sites, as well as their sub-brand, 3D Space Storage. The aim was to raise local awareness, highlight the benefits of storing with Metro and present storage as a simple, useful option for those short on space.

WHEN SPACE IS AT A PREMIUM

We designed a set of A5 leaflets, printed on a smooth silk stock. Key messaging and calls to action were placed on both sides, ensuring that, no matter which way the leaflet landed on the doormat, the offer and contact details were clear and easy to take in. Each design carried a unique promotional code, so responses could be tracked by area. This allowed for ongoing refinements to layout, wording and offer to improve results over time.

In a crowded market, this kind of practical, well-considered print helped Metro cut through, speak directly to local residents, and drive enquiries straight to their locations.

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