Tales Inc
Branding & Stationery Design
Collaborating with Tales Inc was an enchanting journey into the world of personalised gift-giving for special occasions like baby showers and children’s birthdays. With a focus on creating memorable experiences for both gift givers and recipients, we embarked on a branding endeavour that captured that essence of joy, excitement and wonder.
Branding
Our first task was to design a logo that resonated with Tales Inc’s target audience: doting parents and grandparents eager to celebrate life’s precious moments. Drawing inspiration from the whimsical charm of classic storybooks, we crafted an illustrated logo that evoked a sense of nostalgia and anticipation. The playful imagery and hand-drawn elements perfectly encapsulated the spirit of storytelling, setting the stage for Tales Inc’s magical offerings.
Stationery
The enchanting aesthetic established by the logo, was extended to the theme to Tales Inc’s stationery set and gift tags. Soft purple and pink pastel colours, reminiscent of fairy tales adorned each piece, infusing them with a sense of whimsy and charm. These delicate touches added an extra layer of magic to Tales Inc’s offerings, ensuring that every interaction felt like a journey into a storybook.
Our collaboration with Tales Inc was a celebration of imagination, creativity, and the joy of gift-giving. By designing their branding with elements of wonder and delight, we helped Tales Inc bring their vision to life and create cherished memories that would last a lifetime.
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